Residential Metal Roofing Executive Report Marketing, Lead Generation, In-Home Sales, Installation, Referral Maximization

Information for Companies that do In-Home Sales of Residential Metal Roofing

As a leading manufacturer of specialty residential metal roofing, Isaiah Industries is committed to providing unmatched training that leads contractors to unmatched success. While our training is often delivered through individual or group training sessions, much of what we teach is recapped in the Residential Metal Roofing Executive Report, a twice-monthly e-newsletter. This valuable e-newsletter delivers information that is not available elsewhere and is written for contractors and marketing organizations who are currently selling metal roofing, or who might consider it for a future profit center. As one of the fastest growing segments of home improvement, we believe that the future is very bright for all who enter the residential metal roofing industry.

We want to be helpful to you and your business, whether or not you are currently one of our closed network of dealers under the Classic Metal Roofing Systems, Kassel & Irons, or Green American Home brands. We believe that a rising tide raises all ships and will gladly make ourselves available to support you and your efforts. So, please sign up to receive the Residential Metal Roofing Executive Report using the form on this page, and let’s get started!

You are also always welcome to call us at 1-800-543-8938 or visit our Dealership Opportunities page.

Issues

Issue #127 | May 14, 2019 | Todd Miller

Small Things can Lead To Big Sales

I hope this finds you well. In this issue of the Residential Metal Roofing Executive Report, I want to share a few small things that you can do during the in-home sales process to help you win more work for your company. First, though, I want to share two upcoming educational opportunities: On Thursday, May… ( read more )

Issue #126 | April 30, 2019 | Todd Miller

Top Industry Resources

The 2019 Metal Roofing Summit is now “in the books”. What a great time of sharing, idea-building, and making friends we had amongst over 100 members of the residential metal roofing business. We are already hard at work on plans to make the 2020 Summit even bigger and better! This year, we had numerous outside… ( read more )

Issue #125 | April 2, 2019 | Todd Miller

Product Specialization

The 2019 Metal Roofing Summit is right around the corner – April 15 – 17. This year’s Summit has the best-ever agenda. Our POWERHOUSE LINEUP of speakers will cover topics such as Lead Generation, Internet Marketing, Appointment Setting, In-Home Sales, Installation Management and the future of the Home Improvement Industry. This event is the place… ( read more )

Issue #124 | March 18, 2019 | Todd Miller

The Differences Of Selling Specialty Products

I hope this finds you well. Once again, I want to remind you to register for the 2019 Metal Roofing Summit. This FREE CONFERENCE takes place April 15 – 17 near Dayton, Ohio. This is the only annual national conference committed to helping contractors operate successful residential metal roofing businesses. Registration is filling quickly with… ( read more )

Issue #123 | March 12, 2019 | Todd Miller

Changes Are Ahead. Are You Ready?

I hope this finds you well. Big changes are afoot in our industry. Are you prepared for them? In this issue of the Executive Report, we will take a look at some of those changes. Because I firmly believe that construction and home renovation will look very different in 10 and 15 years from how… ( read more )

Issue #122 | March 1, 2019 | Todd Miller

Customer Relationships

I am so excited to write to you today and announce our 2019 Metal Roofing Summit. We have held this annual event for residential metal roofing for over 20 years and this year’s event will be the best-ever. I am also writing to remind you of an upcoming Installation Training event we have and to… ( read more )

Issue #121 | February 5, 2019 | Todd Miller

Proper Installation

I hope this finds you well. I am sure that you are very busy – home shows, marketing calendars and lead generation, gearing up for sales, making sure you have your crews in place – all of that is in full swing right now. Decisions you make now will have huge bearing on the success… ( read more )

Issue #120 | January 22, 2019 | Todd Miller

Special Resources To Increase Metal Roof Sales

In this issue of the Residential Metal Roofing Executive Report, we want to bring you several resources and ideas to help you in your marketing and sales of high-end residential metal roofing. In most issues, we bring things that are relevant to all areas of home improvement. This issue will be a bit more focused… ( read more )

Issue #119 | January 15, 2019 | Todd Miller

Making The Labor Shortage Work To Your Advantage

Here at Isaiah Industries, authors of the Residential Metal Roofing Executive Report, we hear the following from contractors every day: “The limiting factor to my business growth is finding skilled labor to do installation.” It’s a very serious situation and we do not see any potential for it to get better even if the economy… ( read more )

Issue #118 | January 8, 2019 | Todd Miller

The In-Home Presentation

Here we are – 2019! Prince’s song “1999,” which came out in 1982, envisions a time that is now 20 years in our rear view mirror! Can you believe it? I love it when I hear someone say “Oh, how I wish we could go back to those days!” Because my response is “Seriously?!?! You… ( read more )

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