Residential Metal Roofing Executive Report Marketing, Lead Generation, In-Home Sales, Installation, Referral Maximization


Issue #68 | January 5, 2017 | Todd Miller

How To Sell The Beauty Of Metal Roofing

We are currently in a series of Residential Metal Roofing Executive Report issues that are taking a fresh look at special techniques and ways of selling the various benefits of metal roofing. In this issue, we will look at the benefit of Beauty and how to build the value of Beauty in a way that… ( read more )

Issue #64 | October 28, 2016 | Todd Miller

A Changing World Requires New Thinking

I recently attended a workshop designed to help boost creative thinking as it relates to Home Improvement Marketing. The facilitator started the participants with a discussion of how quickly the world we live in is changing, and how those changes impact homeowners as well as the marketing and sales of home improvement products. It really… ( read more )

Issue #25 | April 15, 2015 | Seth Heckaman

Residential Roofing Mid-Year Training

Spring is off to an incredible start for most of our dealers around the country. They have reported a steady flow of leads and are already building a nice backlog – hopefully the same is true for all of you! As your schedule begins to fill, I wanted to make you aware of an upcoming… ( read more )