Residential Metal Roofing Executive Report Marketing, Lead Generation, In-Home Sales, Installation, Referral Maximization


Issue #147 | March 20, 2020 | Todd Miller

Webinar – Dealing with the Coronavirus Situation

Through Isaiah Industries’ special relationship with Dave Yoho & Associates, we are pleased to bring to your attention the following special event that is very relevant to us all right now. Our thoughts and prayers are with you and your families at this time.  Please let us know if we can be of any service. By… ( read more )

Issue #133 | August 20, 2019 | Todd Miller

Residential Roofing Combined With Solar Is The Future

In this issue of the Residential Metal Roofing Executive Report, we will discuss why, starting now, Solar Energy is one of the biggest things to ever hit the home improvement industry. But, first, I want to share a valuable opportunity with you. This Thursday, August 22, starting at 11 am Eastern, we will continue our… ( read more )

Issue #117 | December 12, 2018 | Todd Miller


I hope this finds you well and enjoying a wonderful holiday season. I don’t know about you but, for me, this is both an incredibly joyous time of year and an incredibly busy time. I have to remind myself to “just slow down” from time to time and enjoy the season. Before we dig into… ( read more )

Issue #110 | September 6, 2018 | Todd Miller

Lead Qualification: Qualify For Quality

Each week we hear from more contractors who are increasing their promotion of high-end residential metal roofing. Some are starting new divisions in their home improvement companies and others are ramping up existing divisions. It is a way to add profitability to their businesses while also adding value to their businesses by specializing in a… ( read more )

Issue #107 | July 27, 2018 | Todd Miller

Local Expert Status

I have been looking forward to this issue of the Residential Metal Roofing Executive Report because we’re covering something that is a lot of fun – how to grow the awareness and brand of your company by doing things to establish yourself as your area’s expert! First, though, I have three important things to mention…. ( read more )

Issue #106 | July 9, 2018 | Todd Miller

Referral Maximization

I am very excited about this issue of the Residential Metal Roofing Executive Report because we’re going to discuss one of my favorite subjects – Referral Maximization. But, first, I want to mention two very important upcoming events that you will not want to miss. On Thursday, July 12, we’re holding a conference call at… ( read more )

Issue #89 | November 21, 2017 | Todd Miller

Being Thankful

Happy Thanksgiving! I hope that this finds you and yours well and anticipating a great holiday with family and friends. I want to share with you a quick story of something that reminded me recently of one of the many things I am blessed by and thankful for. It had been a year or more… ( read more )

Issue #64 | October 28, 2016 | Todd Miller

A Changing World Requires New Thinking

I recently attended a workshop designed to help boost creative thinking as it relates to Home Improvement Marketing. The facilitator started the participants with a discussion of how quickly the world we live in is changing, and how those changes impact homeowners as well as the marketing and sales of home improvement products. It really… ( read more )