Residential Metal Roofing Executive Report Marketing, Lead Generation, In-Home Sales, Installation, Referral Maximization

Metal Roofing Summit

Issue #143 | January 28, 2020 | Todd Miller

Our standard issues of the Residential Metal Roofing Executive Report are full of practical ideas and insights to help you in your home improvement business. We focus on such topics as Marketing, Lead Generation, Appointment Setting, In-Home Presentations, Installation Management, and Leadership. However, in this Special Issue, I want to discuss the upcoming Metal Roofing Summit, a premier training, motivational, and networking event for everyone in the home improvement industry.

While the Summit has its roots as Isaiah Industries’ annual Dealer Meeting, recent years have seen it grow far beyond that. The Summit is NOT a “big commercial” for metal roofing or Isaiah Industries. In fact, attendees will not be “pitched” on metal roofing products or systems at all! What they will be treated to are great speakers and topics that they can immediately put to use in their businesses.

Here are some of the topics that will be covered during this April 27 – 29 event at the University of Dayton Marriott in Dayton, Ohio.

  • Creating A Great Experience For Your Prospective Customers
  • Sales Leadership
  • The Financial Rewards Of A Systematized In-Home Presentation
  • Event Marketing
  • Working Your Old Leads For More Sales
  • Managing Customer Expectations
  • Being The Leader Your Team Wants To Work For
  • Getting The Margins You Deserve

While we have seen the Summit grow dramatically over the years, and the 2019 Summit was, in the opinion of all attendees, an over-the-top success, we are working hard to amp things up to a whole new level with this year’s Summit. The move to Dayton will make this event even more convenient for attendees, speakers, and sponsors. With being held at the host hotel and a great room rate of just $139 per night, attendees will have the convenience of limited travel. You can even “Uber” from the airport to your hotel if you wish!

We expect a sell-out so we encourage folks to register now. In fact, we have a $99 Earlybird Special that is available through February. After that, if we still have space, the registration fee will increase! You can learn more and register at

I do hope that you will take the time to attend this exciting event. You will have the opportunity to meet with many home improvement industry leaders while hearing from great speakers. We guarantee you will go home with new relationships that will be valuable to your company as well as a long list of ideas that you can immediately implement to grow your business in 2020 and beyond!

todd Miller

has spent his entire career in the metal building products manufacturing industry. He is president of Isaiah Industries, an organization recognized as one of the world’s leading metal roofing manufacturers. Todd is currently Vice President of the MRA (Metal Roofing Association) and a Past Chair of MCA (Metal Construction Association). Through his website, he strives to raise the bar on standards and practices to provide property owners with the best possible products for successful roofing projects.

You may pull quotes from this article provided you include a link back to the original article on this site. You may not reprint this full article, or even a significant amount of the article, without explicit permission. To gain permission, click here.

Leave a Reply

Your email address will not be published. Required fields are marked *