Residential Metal Roofing Executive Report Marketing, Lead Generation, In-Home Sales, Installation, Referral Maximization

Issues

Issue #50 | April 15, 2016 | Todd Miller

Making The Most Of Metal Roofing’s Energy Efficiency

The contractor who can best explain energy efficiency and make it “emotionally real” to a prospective customer will stand a great chance of getting the job.

Issue #26 | April 25, 2015 | Seth Heckaman

Selling the Benefit of Energy Efficiency

In this edition of the Residential Metal Roofing Executive Report, we will return to our series on Selling the Benefits of Residential Metal Roofing to discuss energy efficiency. The energy efficiency of metal roofing must be a critical component of the sales presentation in order to adequately articulate the premium value of metal. We are… ( read more )