Welcome back to the Executive Report, the twice-monthly article series updating you on metal roofing, sales, marketing, and installation. Our last report covered the difference between chasing the cheapest product and providing a premium product to your customers. Many contractors and customers want cheaper, not better, but like the old adage says, “you get what you pay… ( read more )
In our last edition of the Residential Metal Roofing Executive Report, we began to look at the importance of first impressions and how to make a good one. In that issue, we talked about how the first impression your company makes with a prospective customer is usually NOT when your Salesperson shows up at their… ( read more )
Everyone will attest to the importance of making a great first impression with a prospective client. While you can later stub your toe and destroy what a good first impression did for you, you can ALMOST NEVER recover from a bad first impression! But where some businesses miss the mark is in realizing what all… ( read more )
We have been receiving great response to the Residential Metal Roofing Executive Report. As a result, we’re going to start putting out a new issue every couple of weeks rather than monthly. Thank you for your past interest and support. So, I want to share a story and explain how, when you’re selling residential metal… ( read more )
As a leading manufacturer of specialty residential metal roofing, Isaiah Industries is committed to providing unmatched training that leads contractors to unmatched success. While our training is often delivered through individual or group training sessions, much of what we teach is recapped in the Residential Metal Roofing Executive Report, a twice-monthly e-newsletter. This valuable e-newsletter delivers information that is not available elsewhere and is written for contractors and marketing organizations who are currently selling metal roofing, or who might consider it for a future profit center. As one of the fastest growing segments of home improvement, we believe that the future is very bright for all who enter the residential metal roofing industry.
We want to be helpful to you and your business, whether or not you are currently one of our closed network of dealers under the Classic Metal Roofing Systems, Kassel & Irons, or Green American Home brands. We believe that a rising tide raises all ships and will gladly make ourselves available to support you and your efforts. So, please sign up to receive the Residential Metal Roofing Executive Report using the form on this page, and let’s get started!
You are also always welcome to call us at 1-800-543-8938 or visit our Dealership Opportunities page.
Weekly conversations with forward thinkers at the forefront of this $1.6 Trillion industry.
Listen Now