Residential Metal Roofing Executive Report Marketing, Lead Generation, In-Home Sales, Installation, Referral Maximization

Issues

Issue #178 | July 21, 2021 | Ethan Young

Blink: First Impressions Set the Tone

Welcome back to the Executive Report, the twice-monthly article series updating you on metal roofing, sales, marketing, and installation. Our last report covered the difference between chasing the cheapest product and providing a premium product to your customers. Many contractors and customers want cheaper, not better, but like the old adage says, “you get what you pay… ( read more )