Residential Metal Roofing Executive Report Marketing, Lead Generation, In-Home Sales, Installation, Referral Maximization

Issues

Issue #148 | March 25, 2020 | Todd Miller

Surviving COVID-19: You Must Sell in the Midst of Crisis

I hope this finds you healthy. Isn’t that the key these days? So far, from what I have seen, most states have allowed construction projects (and manufacturers of construction materials) to continue to operate. Of course, all are directed to take steps to ensure the health and safety of their team and their customers. Tomorrow,… ( read more )

Issue #141 | December 10, 2019 | Todd Miller

Setting the Stage for Growth in 2020

As we roll up on 2020, all business owners are thinking about what they can do in the new year in order to enjoy even greater success.

Issue #140 | December 4, 2019 | Todd Miller

Sell All You Offer!

I hope this finds you well and recovered from the bloated goodness of a great Thanksgiving with friends and family! If you’re a Buckeye, then I daresay you had a little extra to celebrate this past weekend. 😉 If you follow us much here at the Residential Metal Roofing Executive Report, you will know that… ( read more )

Issue #135 | September 17, 2019 | Todd Miller

The Sales Funnel Is Dead

I hope this finds you well. So, did the subject of this issue of the Residential Metal Roofing Executive Report catch your eye? We all hear about the “Sales Funnel” and we build our businesses to take advantage of this funnel – even though experts agree that the funnel died years ago! We’re going to… ( read more )

Issue #127 | May 14, 2019 | Todd Miller

Small Things can Lead To Big Sales

I hope this finds you well. In this issue of the Residential Metal Roofing Executive Report, I want to share a few small things that you can do during the in-home sales process to help you win more work for your company. First, though, I want to share two upcoming educational opportunities: On Thursday, May… ( read more )

Issue #124 | March 18, 2019 | Todd Miller

The Differences Of Selling Specialty Products

I hope this finds you well. Once again, I want to remind you to register for the 2019 Metal Roofing Summit. This FREE CONFERENCE takes place April 15 – 17 near Dayton, Ohio. This is the only annual national conference committed to helping contractors operate successful residential metal roofing businesses. Registration is filling quickly with… ( read more )

Issue #119 | January 15, 2019 | Todd Miller

Making The Labor Shortage Work To Your Advantage

Here at Isaiah Industries, authors of the Residential Metal Roofing Executive Report, we hear the following from contractors every day: “The limiting factor to my business growth is finding skilled labor to do installation.” It’s a very serious situation and we do not see any potential for it to get better even if the economy… ( read more )

Issue #118 | January 8, 2019 | Todd Miller

The In-Home Presentation

Here we are – 2019! Prince’s song “1999,” which came out in 1982, envisions a time that is now 20 years in our rear view mirror! Can you believe it? I love it when I hear someone say “Oh, how I wish we could go back to those days!” Because my response is “Seriously?!?! You… ( read more )

Issue #116 | November 27, 2018 | Todd Miller

Value-Added Sales

I hope that you had a wonderful Thanksgiving with family and friends. Now that the holiday season is officially upon us, this also marks the time of planning for 2019. That time when you start to think about new initiatives for your company, and how you will best face the new challenges of the new… ( read more )

Issue #115 | November 13, 2018 | Todd Miller

Needs-Oriented Selling

Do you find it hard to believe that it is November? I know that I do. I hope that you are anticipating a great Thanksgiving with family and friends. I saw some recent statistics and, for 2017, they reported metal at a 12% share of the residential roofing market. That makes it the second most… ( read more )

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